The original idea for Chaco was to create the ultimate footwear—a piece of footwear that could take all outdoor adventures in stride. The founder gave it the symbol of the gecko because of how geckos are able to thrive in just about any environment, and it immediately took off.
The original idea for Chaco was to create the ultimate footwear—a piece of footwear that could take all outdoor adventures in stride. The founder gave it the symbol of the gecko because of how geckos are able to thrive in just about any environment, and it immediately took off.
